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March 30.2025

2 Minutes Read

How Matilda Goad Redefines Home Decor with Joyful Design

Woman sits in stylish Matilda Goad home decor setting

Matilda Goad: Designing Joyful Home Essentials

At the heart of modern home décor lies the ability to blend functionality with style, a principle British designer Matilda Goad brings to life through her brand MG&Co. Known for her distinctive flair, Goad started her journey in homeware design with a simple yet iconic scalloped rattan lampshade, paving the way for her brand to become a household name over the past eight years.

The Inspiration Behind the Creation

Every design Goad produces has a story rooted in her upbringing in the picturesque countryside of West Sussex. Living in an 18th-century cottage, she was influenced by her mother's “gently eccentric” decoration style. These experiences have powered her passion for creating home products that bring joy and transformation into daily life.

Why Hardware Matters

Goad firmly believes that hardware is the most tactile element of the home. In a recent interview, she emphasized that small upgrades, like changing knobs or adding decorative backplates, can dramatically enhance the ambiance of any room. For her, a simple change leads to a fresh lease on life. She illustrates this with her current favorite: cast brass knobs paired with clover backplates that she recently added to her bedroom.

Color Choices that Calm

Color plays a vital role in setting the mood within our homes. Goad advocates for calm yet unexpected paint choices, suggesting an alternative approach beyond typical shades. Such an approach adds a surprising element, fostering an inviting atmosphere where creativity and relaxation can thrive.

Must-Have Kitchen Staples

Matilda's dining philosophy brings to the fore the elegance of simplicity. Her go-to gift for hosts consists of exquisite stuffed dates adorned with gold leaf, merging rustic flavors with a touch of luxury that entices the palate. This not only highlights the charm of thoughtful gifting but showcases how food can be an aesthetic experience.

Creating an Engaging Space

For teens and young adults exploring their personal styles, Goad's approach serves as a valuable lesson in design. By focusing on meaningful upgrades and playful aesthetics, it encourages experimenting with space without overwhelming one's individual taste. In embracing both functionality and fun, we tap into the transformative power of home design.

Conclusion: From Inspiration to Creation

Overall, Matilda Goad's design ethos underscores the potential of simple elements to elevate everyday life. By blending utility and charm, she reminds us that our homes are a reflection of our personalities and that every piece—from a doorknob to a lamp—can tell a story.

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